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SPECIAL: UPFRONTS 2025- 🎤 Kevin Krim’s Glamorous Gauntlet: Three Days of Jazz Hands, Jaw-Dropping Pitches, and Netflix in a Santa Suit

SPECIAL: UPFRONTS 2025- 🎤 Kevin Krim’s Glamorous Gauntlet: Three Days of Jazz Hands, Jaw-Dropping Pitches, and Netflix in a Santa Suit

Dispatch from the Upfronts 2025 Frontlines, Where Prestige Television Resurrected Itself, Algorithms Took the Stage, and the NFL Cloned Itself Like a Sci-Fi Villain

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
RIP: MICROSOFT DSP: THE AUTOPSY OF AN AD TECH EXPERIMENT

RIP: MICROSOFT DSP: THE AUTOPSY OF AN AD TECH EXPERIMENT

The Shutdown Heard 'Round the Buy-Side

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
SPECIAL: Welcome to Tube Town: Where the Algorithm Is Mayor and MrBeast Owns a Network

SPECIAL: Welcome to Tube Town: Where the Algorithm Is Mayor and MrBeast Owns a Network

How YouTube went from prank videos to Prime Time — and made everyone else play by its rules

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
SSP: Shiny, Scammy, and Probably Malware

SSP: Shiny, Scammy, and Probably Malware

The Great Programmatic Mirage—Where 'Premium' Means ‘Probably Sketchy.’

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
Chris Vanderhook Accuses The Trade Desk of Building Its Own Adtech Death Star

Chris Vanderhook Accuses The Trade Desk of Building Its Own Adtech Death Star

If you’re still thinking TTD is your partner, Vanderhook thinks you’ve been ghosted.

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
GROUPM: THE GREAT UNRAVELING

GROUPM: THE GREAT UNRAVELING

Layoffs, Rebrands, and the End of the “Big Media” Illusion

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
Marooned with Alexis: How to Rebuild Adtech Without the Bullsh*t

Marooned with Alexis: How to Rebuild Adtech Without the Bullsh*t

She’s not here to pivot or pander — she’s here to gut the system that treats fraud as a rounding error.

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
What Burnout Really Looks Like in Adtech

What Burnout Really Looks Like in Adtech

Deconstructing Burnout in Adtech: Beyond Self-Care to Systemic Change

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
Fridges with Ads, Dead Media Empires & The SSP That Ate Google’s Leftovers

Fridges with Ads, Dead Media Empires & The SSP That Ate Google’s Leftovers

Your Weekly Serving of WTF in Adland

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
Return of the Media Kit: How Programmatic Killed Context and Why It's Time to Get Personal Again

Return of the Media Kit: How Programmatic Killed Context and Why It's Time to Get Personal Again

When Ad Tech Ate the Plot

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
ADOTAT+ BREAK IT UP: Why the DOJ Just Put Google’s Ad Empire on Notice

ADOTAT+ BREAK IT UP: Why the DOJ Just Put Google’s Ad Empire on Notice

ALL the info about the Google BreakUp

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
Curation Has Died, Long Live Curation!

Curation Has Died, Long Live Curation!

Let’s Get Brutally Honest About Curation

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
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