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Mar 16, 2026

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36 min read

The Trade Desk Is Not What Jeff Green Says It Is

Mar 16, 2026

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23 min read

Vytautas Paukštys: The Man Who Built Where Nobody Was Looking

Mar 15, 2026

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9 min read

The Quiet Is Getting Very Loud: Sexual Assault at Conferences this Past Week.

Mar 13, 2026

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21 min read

ADOTAT+: The ADOTAT Agenda — And Why It Should Be Yours

Mar 13, 2026

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16 min read

ADOTAT Weekly: When algorithms, AI plumbing and YouTube’s rise all scream the same thing: control the pipes or get crushed by them

Mar 12, 2026

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10 min read

And Lo, The Stock Fell 55%, And Jeff Green Looked Upon The Wreckage And Said: Actually We're Fine, And It Was Published On His Own Website

Mar 12, 2026

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29 min read

The AI Truth Guide Revealed

Mar 11, 2026

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12 min read

Why Was Marketecture Live Half Empty?

Mar 11, 2026

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35 min read

The Ad Market Is Defying Gravity. Here's Why Nobody's Talking About the Real Reason

Mar 10, 2026

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35 min read

The Girl Boss

Dec 20, 2024

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14 min read

2024: Goodbye Impressions, Hello Attention

Dec 17, 2024

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3 min read

FTC Sends Warning Letters to Healthcare Lead Generators

Dec 13, 2024

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8 min read

Ditch the Dirty Blanket: Facing the Funky Truth of Ad Spend

Dec 6, 2024

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10 min read

Drew Stein: Master of the Hadron Helm, Now Steering Experian’s Adtech Ship

Dec 5, 2024

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7 min read

Alex Li of AppLovin: The Maverick Who’s Redefining Mobile App Advertising

Nov 26, 2024

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8 min read

Adtech’s Lemon Market: Why We Keep Buying Sour Fruit and Calling It Progress

Nov 22, 2024

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8 min read

Disney Gets Dirty: Playing in Programmatic’s Muddy Waters

Nov 21, 2024

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6 min read

The Trade Desk’s Ventura: Shaking Up CTV or Just Stirring the Pot?

Nov 21, 2024

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13 min read

From Big Ideas to Tiny Banners: How #Adtech Shrinks the Dream

Nov 21, 2024

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8 min read

The Ad Tech Racket: How The Trade Desk is Taxing Your Campaigns Into Oblivion

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Lauren Wetzel Called Omnicom "Stunningly Retro." She's Not Wrong. She's Also Not The Whole Story.

Mar 17, 2026

•

33 min read

Lauren Wetzel Called Omnicom "Stunningly Retro." She's Not Wrong. She's Also Not The Whole Story.

The holding company wars have the best cast of characters in advertising. We say this with love. And a scalpel.

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)

ADOTAT+: The ADOTAT Agenda — And Why It Should Be Yours

First: Stop Using the Trades as Intelligence. Use Them as Reconnaissance.

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
Mar 13, 2026
ADOTAT+: The ADOTAT Agenda — And Why It Should Be Yours

ADOTAT Weekly: When algorithms, AI plumbing and YouTube’s rise all scream the same thing: control the pipes or get crushed by them

Adquick: Billboards Discover the Cloud (And Act Like It’s a Moon Landing)

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
Mar 13, 2026
ADOTAT Weekly: When algorithms, AI plumbing and YouTube’s rise all scream the same thing: control the pipes or get crushed by them

And Lo, The Stock Fell 55%, And Jeff Green Looked Upon The Wreckage And Said: Actually We're Fine, And It Was Published On His Own Website

A meditation on faith, stock prices, and the surprisingly thin line between founder conviction and a hostage statement.

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
Mar 12, 2026
And Lo, The Stock Fell 55%, And Jeff Green Looked Upon The Wreckage And Said: Actually We're Fine, And It Was Published On His Own Website

The AI Truth Guide Revealed

Even eMarketer Was Bullshitting You & Securities Fraud Overview

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
Mar 12, 2026
The AI Truth Guide Revealed

Why Was Marketecture Live Half Empty?

And Why That's Actually the Most Interesting Story in Ad Tech Right Now.

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
Mar 11, 2026
Why Was Marketecture Live Half Empty?

The Ad Market Is Defying Gravity. Here's Why Nobody's Talking About the Real Reason

GDP Is Not the Story. Stop Treating It Like the Story.

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
Mar 11, 2026
The Ad Market Is Defying Gravity. Here's Why Nobody's Talking About the Real Reason

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