Search
THE ADOTAT NEWSLETTER
Sign Up
Login
Upgrade
Home
Archive
The Adotat Show

ARCHIVE

Feb 24, 2026

•

40 min read

The Measurement Industry's Dirty Laundry Part II-- What Happened Next!?

Feb 23, 2026

•

18 min read

ADOTAT+ Education: How Programmatic Killed "Outcomes" — And Sold You the Corpse

Feb 23, 2026

•

30 min read

The SPP That Wants to Save Your Eyeballs.

Feb 22, 2026

•

11 min read

How Did We F*ck Up Programmatic? A 4 AM Migraine Manifesto

Feb 20, 2026

•

21 min read

ADOTAT Weekly: The Great Adtech Delusion: Everyone’s Optimizing, Nobody’s in Control

Feb 19, 2026

•

7 min read

The Measurement Series Broke the Internet. Well, Ad Tech's Internet. Same Thing.

Feb 19, 2026

•

33 min read

Pepsi's $8 Million Gift to Coca-Cola

Feb 18, 2026

•

33 min read

The Measurement Industry's Dirty Laundry, and Why Everything You Think You Know Is Wrong

Feb 17, 2026

•

35 min read

Martin Sorrell Called WPP's Strategy "Carnage." His Own Company Lost 97% of Its Value. Let's Talk.

Feb 17, 2026

•

7 min read

THE $70 BILLION LIE: The Most Comprehensive Retail Media Report Ever Published

Dec 20, 2024

•

14 min read

2024: Goodbye Impressions, Hello Attention

Dec 17, 2024

•

3 min read

FTC Sends Warning Letters to Healthcare Lead Generators

Dec 13, 2024

•

8 min read

Ditch the Dirty Blanket: Facing the Funky Truth of Ad Spend

Dec 6, 2024

•

10 min read

Drew Stein: Master of the Hadron Helm, Now Steering Experian’s Adtech Ship

Dec 5, 2024

•

7 min read

Alex Li of AppLovin: The Maverick Who’s Redefining Mobile App Advertising

Nov 26, 2024

•

8 min read

Adtech’s Lemon Market: Why We Keep Buying Sour Fruit and Calling It Progress

Nov 22, 2024

•

8 min read

Disney Gets Dirty: Playing in Programmatic’s Muddy Waters

Nov 21, 2024

•

6 min read

The Trade Desk’s Ventura: Shaking Up CTV or Just Stirring the Pot?

Nov 21, 2024

•

13 min read

From Big Ideas to Tiny Banners: How #Adtech Shrinks the Dream

Nov 21, 2024

•

8 min read

The Ad Tech Racket: How The Trade Desk is Taxing Your Campaigns Into Oblivion

Load more

Subscribe to Our Newsletter

Know What They Won’t Tell You

The real stories. The buried memos. The strategy behind the spin. ADOTAT cuts through the PR sludge to bring you the boldest reporting in advertising, media, and tech.


🧠 Weekly newsletter.

🔍 Deep dives and leaked docs.

🔥 Delivered to your inbox like a subpoena.

Stay Bold. Stay Curious. Know More Than You Did Yesterday.

I consent to receive newsletters via email. Terms of use and Privacy policy.

Another Adtech Sausage Fest? You Don't Say.

Feb 24, 2026

•

22 min read

Another Adtech Sausage Fest? You Don't Say.

I Originally Posted a Version of This on LinkedIn. And What Happened Next Told Me Everything I Needed to Know.

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)

How Did We F*ck Up Programmatic? A 4 AM Migraine Manifesto

How is this LEGAL?

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
Feb 22, 2026
How Did We F*ck Up Programmatic? A 4 AM Migraine Manifesto

ADOTAT Weekly: The Great Adtech Delusion: Everyone’s Optimizing, Nobody’s in Control

The Measurement Cartel Finally Gets a Mirror

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
Feb 20, 2026
ADOTAT Weekly: The Great Adtech Delusion: Everyone’s Optimizing, Nobody’s in Control

The Measurement Series Broke the Internet. Well, Ad Tech's Internet. Same Thing.

What Happened, What's Coming, and Why I Need You to Talk to Me

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
Feb 19, 2026
The Measurement Series Broke the Internet. Well, Ad Tech's Internet. Same Thing.

Pepsi's $8 Million Gift to Coca-Cola

How Pepsi Spent Super Bowl Money to Run Coca-Cola's Best Ad of the Year

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
Feb 19, 2026
Pepsi's $8 Million Gift to Coca-Cola

The Measurement Industry's Dirty Laundry, and Why Everything You Think You Know Is Wrong

The Narrative vs. Reality

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
Feb 18, 2026
The Measurement Industry's Dirty Laundry, and Why Everything You Think You Know Is Wrong

Martin Sorrell Called WPP's Strategy "Carnage." His Own Company Lost 97% of Its Value. Let's Talk.

What Sorrell Actually Said (And Wow, He Said a Lot)

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
Feb 17, 2026
Martin Sorrell Called WPP's Strategy "Carnage." His Own Company Lost 97% of Its Value. Let's Talk.

Featured

Wireframe

SUBSCRIBE TO OUR NEWSLETTER

Subscribe to our newsletter subheading

I consent to receive newsletters via email. Terms of use and Privacy policy.

QUICK LINKS

ADOTAT Youtube

ADOTAT Spotify

© 2026 ADOTAT Newsletter - Adtech, Marketing and Media.
Report abusePrivacy policyTerms of use
beehiivPowered by beehiiv