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May 23, 2026
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26 min read
A Three-Part ADOTAT Investigation Into the Verification Vendors Running the Digital Ad Economy Without Accountability or Consensus.
May 22, 2026
21 min read
An ADOTAT Investigation Into the $2.2 Billion Acquisition That Quietly Privatized the Adtech Identity Commons
14 min read
The Entire Industry Has Decided The Solution To Every Problem Is More Data, More Automation And Far Fewer Humans
May 20, 2026
22 min read
A Three-Part Investigation Into the Audit Publicis Couldn't Finish, the Litigation Past Dismissal, and the Governance Locked Until 2035.
May 19, 2026
27 min read
What the Most Interesting Independent SSP in 2026 Is Trying to Pull Off, and Why Every Advertiser Should Be Paying Attention
May 18, 2026
15 min read
An ADOTAT Structural Brief on Media Conglomerate Discipline
The Plumbing Nobody Talks About, By Design
May 15, 2026
20 min read
You Are Buying More Software To Verify You Got What You Paid For
17 min read
Hollywood’s biggest stars, streamers and sports rights holders gathered in New York to perform the annual ritual of convincing advertisers that television is no longer television — it’s basically a giant retail media network with celebrities attached