ADOTAT Newsletter - Adtech, Marketing and Media

ADOTAT SUNDAY: Notes From an Industry That Swears It’s Fine

Dec 19, 2025

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12 min read

The Stories That Actually Mattered on ADOTAT Last Year

Dec 19, 2025

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19 min read

ADOTAT Weekly: The Ad Industry’s End-of-Year Identity Crisis

Dec 18, 2025

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25 min read

Viant and the Great CTV Illusion

Dec 17, 2025

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29 min read

Why Pinterest Grabbed tvScientific Before the Lights Went Out

Dec 17, 2025

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31 min read

REPORT: The Hidden Margin Machine: How Agencies Turn Media Buying Into a Profit Center

Dec 16, 2025

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7 min read

ADOTAT+ The Architecture of Separation: What Publicis Says vs. What the Stack Actually Does

Dec 16, 2025

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28 min read

The Razorfish Reset

Dec 15, 2025

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21 min read

IntentIQ: The Israeli Identity Powerhouse Everyone Uses and Pretends Not to Talk About

Dec 15, 2025

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22 min read

Inside the Great Retail Media Mirage

Dec 20, 2024

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14 min read

2024: Goodbye Impressions, Hello Attention

Dec 17, 2024

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3 min read

FTC Sends Warning Letters to Healthcare Lead Generators

Dec 13, 2024

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8 min read

Ditch the Dirty Blanket: Facing the Funky Truth of Ad Spend

Dec 6, 2024

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10 min read

Drew Stein: Master of the Hadron Helm, Now Steering Experian’s Adtech Ship

Dec 5, 2024

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7 min read

Alex Li of AppLovin: The Maverick Who’s Redefining Mobile App Advertising

Nov 26, 2024

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8 min read

Adtech’s Lemon Market: Why We Keep Buying Sour Fruit and Calling It Progress

Nov 22, 2024

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8 min read

Disney Gets Dirty: Playing in Programmatic’s Muddy Waters

Nov 21, 2024

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6 min read

The Trade Desk’s Ventura: Shaking Up CTV or Just Stirring the Pot?

Nov 21, 2024

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13 min read

From Big Ideas to Tiny Banners: How #Adtech Shrinks the Dream

Nov 21, 2024

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8 min read

The Ad Tech Racket: How The Trade Desk is Taxing Your Campaigns Into Oblivion

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ADOTAT SUNDAY: Oh FFS. The Column Went Out Early. The Industry Is Still Stuck in Place.

Dec 21, 2025

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6 min read

ADOTAT SUNDAY: Oh FFS. The Column Went Out Early. The Industry Is Still Stuck in Place.

Transparency as a Decor Choice

Pesach Lattin (ADOTAT)

Viant and the Great CTV Illusion

A Smart Company, a Coherent Strategy, and a Market That Has Shifted the Rules

Pesach Lattin (ADOTAT)

Dec 18, 2025

Why Pinterest Grabbed tvScientific Before the Lights Went Out

Staff says Pinterest Has Already Hired a Head of Sales for tvScientific

Pesach Lattin (ADOTAT)

Dec 17, 2025

Why Pinterest Grabbed tvScientific Before the Lights Went Out

REPORT: The Hidden Margin Machine: How Agencies Turn Media Buying Into a Profit Center

Arbitrage: The Industry’s Lowest-Risk, Highest-Margin Habit

Pesach Lattin (ADOTAT)

Dec 17, 2025

REPORT: The Hidden Margin Machine: How Agencies Turn Media Buying Into a Profit Center

ADOTAT+ The Architecture of Separation: What Publicis Says vs. What the Stack Actually Does

Where the Real Risk Lives: Incentives, Opacity, and the Epsilon Problem

Pesach Lattin (ADOTAT)

Dec 16, 2025

Paid

ADOTAT+ The Architecture of Separation: What Publicis Says vs. What the Stack Actually Does

The Razorfish Reset

What Happens When a Legacy Agency Finally Stops Pretending

Pesach Lattin (ADOTAT)

Dec 16, 2025

IntentIQ: The Israeli Identity Powerhouse Everyone Uses and Pretends Not to Talk About

Why the most important company in adtech isn’t asking for permission or applause

Pesach Lattin (ADOTAT)

Dec 15, 2025

IntentIQ: The Israeli Identity Powerhouse Everyone Uses and Pretends Not to Talk About

ARCHIVE

ADOTAT SUNDAY: Notes From an Industry That Swears It’s Fine

The Stories That Actually Mattered on ADOTAT Last Year

ADOTAT Weekly: The Ad Industry’s End-of-Year Identity Crisis

Viant and the Great CTV Illusion

Why Pinterest Grabbed tvScientific Before the Lights Went Out

REPORT: The Hidden Margin Machine: How Agencies Turn Media Buying Into a Profit Center

ADOTAT+ The Architecture of Separation: What Publicis Says vs. What the Stack Actually Does

The Razorfish Reset

IntentIQ: The Israeli Identity Powerhouse Everyone Uses and Pretends Not to Talk About

Inside the Great Retail Media Mirage

2024: Goodbye Impressions, Hello Attention

FTC Sends Warning Letters to Healthcare Lead Generators

Ditch the Dirty Blanket: Facing the Funky Truth of Ad Spend

Drew Stein: Master of the Hadron Helm, Now Steering Experian’s Adtech Ship

Alex Li of AppLovin: The Maverick Who’s Redefining Mobile App Advertising

Adtech’s Lemon Market: Why We Keep Buying Sour Fruit and Calling It Progress

Disney Gets Dirty: Playing in Programmatic’s Muddy Waters

The Trade Desk’s Ventura: Shaking Up CTV or Just Stirring the Pot?

From Big Ideas to Tiny Banners: How #Adtech Shrinks the Dream

The Ad Tech Racket: How The Trade Desk is Taxing Your Campaigns Into Oblivion

Subscribe to Our Newsletter

ADOTAT SUNDAY: Oh FFS. The Column Went Out Early. The Industry Is Still Stuck in Place.

Viant and the Great CTV Illusion

Why Pinterest Grabbed tvScientific Before the Lights Went Out

REPORT: The Hidden Margin Machine: How Agencies Turn Media Buying Into a Profit Center

ADOTAT+ The Architecture of Separation: What Publicis Says vs. What the Stack Actually Does

The Razorfish Reset

IntentIQ: The Israeli Identity Powerhouse Everyone Uses and Pretends Not to Talk About

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