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Mar 20, 2026

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19 min read

ADOTAT Weekly: The Great Transparency Racket: Everyone’s Watching, No One’s Telling The Truth

Mar 19, 2026

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29 min read

Publicis vs. The Trade Desk: Nobody's Clean

Mar 19, 2026

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28 min read

TV's Outcome Layer: How EDO Inc. Became the Most Important Company in TV Advertising You've Never Heard Of

Mar 18, 2026

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32 min read

WTF Is Happening With The Trade Desk?

Mar 18, 2026

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20 min read

The Agentic Advertising Reckoning: What Vytautas Paukštys Knows That The Vendors Won't Tell You

Mar 17, 2026

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33 min read

Lauren Wetzel Called Omnicom "Stunningly Retro." She's Not Wrong. She's Also Not The Whole Story.

Mar 16, 2026

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36 min read

The Trade Desk Is Not What Jeff Green Says It Is

Mar 16, 2026

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23 min read

Vytautas Paukštys: The Man Who Built Where Nobody Was Looking

Mar 15, 2026

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9 min read

The Quiet Is Getting Very Loud: Sexual Assault at Conferences this Past Week.

Mar 13, 2026

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21 min read

ADOTAT+: The ADOTAT Agenda — And Why It Should Be Yours

Dec 20, 2024

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14 min read

2024: Goodbye Impressions, Hello Attention

Dec 17, 2024

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3 min read

FTC Sends Warning Letters to Healthcare Lead Generators

Dec 13, 2024

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8 min read

Ditch the Dirty Blanket: Facing the Funky Truth of Ad Spend

Dec 6, 2024

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10 min read

Drew Stein: Master of the Hadron Helm, Now Steering Experian’s Adtech Ship

Dec 5, 2024

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7 min read

Alex Li of AppLovin: The Maverick Who’s Redefining Mobile App Advertising

Nov 26, 2024

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8 min read

Adtech’s Lemon Market: Why We Keep Buying Sour Fruit and Calling It Progress

Nov 22, 2024

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8 min read

Disney Gets Dirty: Playing in Programmatic’s Muddy Waters

Nov 21, 2024

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6 min read

The Trade Desk’s Ventura: Shaking Up CTV or Just Stirring the Pot?

Nov 21, 2024

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13 min read

From Big Ideas to Tiny Banners: How #Adtech Shrinks the Dream

Nov 21, 2024

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8 min read

The Ad Tech Racket: How The Trade Desk is Taxing Your Campaigns Into Oblivion

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ADOTAT Weekly: The Great Transparency Racket: Everyone’s Watching, No One’s Telling The Truth (1)
LockSimple

Mar 20, 2026

•

19 min read

ADOTAT Weekly: The Great Transparency Racket: Everyone’s Watching, No One’s Telling The Truth (1)

Agencies Discover “Acting In Your Client’s Interest” Is Bad For Margins

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)

WTF Is Happening With The Trade Desk?

Agencies Leaving Left & Right: The Empire Cracks We called it. Here's the receipts

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
Mar 18, 2026
WTF Is Happening With The Trade Desk?

The Agentic Advertising Reckoning: What Vytautas Paukštys Knows That The Vendors Won't Tell You

For ADOTAT+ Subscribers Only

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
Mar 18, 2026
The Agentic Advertising Reckoning: What Vytautas Paukštys Knows That The Vendors Won't Tell You

Lauren Wetzel Called Omnicom "Stunningly Retro." She's Not Wrong. She's Also Not The Whole Story.

The holding company wars have the best cast of characters in advertising. We say this with love. And a scalpel.

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
Mar 17, 2026
Lauren Wetzel Called Omnicom "Stunningly Retro." She's Not Wrong. She's Also Not The Whole Story.

The Trade Desk Is Not What Jeff Green Says It Is

The Entrance of a Man Who Has Definitely Not Been Refreshing His Stock Chart

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
Mar 16, 2026
The Trade Desk Is Not What Jeff Green Says It Is

Vytautas Paukštys: The Man Who Built Where Nobody Was Looking

What Eskimi Actually Built — And Why It Matters More Than You Think

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
Mar 16, 2026
Vytautas Paukštys: The Man Who Built Where Nobody Was Looking

The Quiet Is Getting Very Loud: Sexual Assault at Conferences this Past Week.

Experian Is the Worst: You are on notice

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
Mar 15, 2026
The Quiet Is Getting Very Loud: Sexual Assault at Conferences this Past Week.

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