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Apr 15, 2026

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4 min read

What's Inside: ADOTAT Deep Dive — "The Trade Desk Under Pressure: Growth, Control, and the Cost of Trust"

Apr 15, 2026

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40 min read

They took Your Data, Vomited it Back -- and Called it an Ad

Apr 14, 2026

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24 min read

The Ad Tech Guy Who Told a Room Full of Ad Tech People That Ad Tech Should Die

Apr 14, 2026

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39 min read

ADOTAT+ SPO Is Dead: A Three-Part Investigation

Apr 13, 2026

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24 min read

The Ad Tech Guy Who Told a Room Full of Ad Tech People That Ad Tech Should Die

Apr 10, 2026

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32 min read

ADOTAT Weekly: The Ad Tech Industry’s Latest Personality Trait: “Agentic,” aka “We Let the Robots Drive and Hope for the Best”

Apr 8, 2026

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31 min read

You Don't Own CTV Just Because You Have a DSP Login

Apr 7, 2026

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9 min read

The Trade Desk Is Not Dead. But the Version of It That Jeff Green Built in His Head Might Be.

Apr 7, 2026

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30 min read

The Brand Safety Industrial Complex Is Robbing Publishers Blind (And Everyone Knows It)

Apr 6, 2026

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4 min read

What's Inside: ADOTAT Deep Dive — "The Trade Desk Under Pressure: Growth, Control, and the Cost of Trust"

Dec 20, 2024

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14 min read

2024: Goodbye Impressions, Hello Attention

Dec 17, 2024

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3 min read

FTC Sends Warning Letters to Healthcare Lead Generators

Dec 13, 2024

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8 min read

Ditch the Dirty Blanket: Facing the Funky Truth of Ad Spend

Dec 6, 2024

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10 min read

Drew Stein: Master of the Hadron Helm, Now Steering Experian’s Adtech Ship

Dec 5, 2024

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7 min read

Alex Li of AppLovin: The Maverick Who’s Redefining Mobile App Advertising

Nov 26, 2024

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8 min read

Adtech’s Lemon Market: Why We Keep Buying Sour Fruit and Calling It Progress

Nov 22, 2024

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8 min read

Disney Gets Dirty: Playing in Programmatic’s Muddy Waters

Nov 21, 2024

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6 min read

The Trade Desk’s Ventura: Shaking Up CTV or Just Stirring the Pot?

Nov 21, 2024

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13 min read

From Big Ideas to Tiny Banners: How #Adtech Shrinks the Dream

Nov 21, 2024

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8 min read

The Ad Tech Racket: How The Trade Desk is Taxing Your Campaigns Into Oblivion

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ADOTAT+ JWX, Google, Meta, and the Slow Death of Publisher Traffic (While John Nardone Builds Something Much Smarter)  (1)

Apr 16, 2026

•

12 min read

ADOTAT+ JWX, Google, Meta, and the Slow Death of Publisher Traffic (While John Nardone Builds Something Much Smarter) (1)

The Internet Did Not Break. It Changed Owners.

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)

ADOTAT+ SPO Is Dead: A Three-Part Investigation

Included: The SPO Report Card: 2026 Download

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
Apr 14, 2026
ADOTAT+ SPO Is Dead: A Three-Part Investigation

The Ad Tech Guy Who Told a Room Full of Ad Tech People That Ad Tech Should Die

Eight Middlemen And A Funeral

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
Apr 13, 2026
 The Ad Tech Guy Who Told a Room Full of Ad Tech People That Ad Tech Should Die

ADOTAT Weekly: The Ad Tech Industry’s Latest Personality Trait: “Agentic,” aka “We Let the Robots Drive and Hope for the Best”

The Upfronts Are Dead. Long Live the Upfronts.

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
Apr 10, 2026
ADOTAT Weekly: The Ad Tech Industry’s Latest Personality Trait: “Agentic,” aka “We Let the Robots Drive and Hope for the Best”

You Don't Own CTV Just Because You Have a DSP Login

The Numbers Nobody In Ad Tech Wants You To See

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
Apr 8, 2026
You Don't Own CTV Just Because You Have a DSP Login

The Trade Desk Is Not Dead. But the Version of It That Jeff Green Built in His Head Might Be.

Will The Trade Desk Make It? Honestly, We Have No Idea. And Neither Does Jeff Green. But We Did the Math Anyway.

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
Apr 7, 2026
The Trade Desk Is Not Dead. But the Version of It That Jeff Green Built in His Head Might Be.

The Brand Safety Industrial Complex Is Robbing Publishers Blind (And Everyone Knows It)

The Blocklist Is Not Your Friend. It Is Not Anyone's Friend. It Has Never Been Anyone's Friend.

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
Apr 7, 2026
The Brand Safety Industrial Complex Is Robbing Publishers Blind (And Everyone Knows It)

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