How this page works: Every correction ADOTAT makes is logged here, dated, and never made silently. Each entry says what we got wrong, what is accurate, how the error surfaced, and what we did about it. Fixes caught before publication are logged too, because the record should show them. To flag an error, use the contact page and send specifics.

001. Omnicom Media Group, reporting structure

Date: February 10, 2026, 7:32 AM MST (14:32 UTC) Status: Published Subject: Omnicom Media Group, Megan Pagliuca, Joanna O'Connell What we got wrong: The piece framed OMG's product and research functions as operating on separate, disconnected tracks. The headline carried that framing. What is accurate: Joanna O'Connell reports directly to Megan Pagliuca. Omnicom Media Intelligence sits under Pagliuca's remit and she approves the research agenda. The tension the piece described is managed deliberately, not the product of two teams failing to talk. How it surfaced: OMG communications contacted us directly with the org structure. Resolution: Correction published as a standalone piece, "Plot Twist: Omnicom's Research and Product Teams Appear to Be on Speaking Terms." OMG supplied CES documentation showing research feeding product. Related: See 002.

002. Omnicom Media Group, headline framing follow-up

Date: February 10, 2026, 11:27 AM MST (18:27 UTC) Status: Published Subject: Omnicom Media Group What we got wrong: Same underlying error as 001. Logged separately because the headline was its own problem, apart from the body framing. What is accurate: The headline ran hotter than the reporting supported. Resolution: Acknowledged directly to OMG. A follow-up installment focused on OMG's product work. Related: See 001.

003. iSpot, layoff figures

Date: February 23, 2026 Subject: iSpot.tv What we got wrong: The original series reported iSpot had cut close to 100 employees, roughly a quarter of the company. We also read the absence of WARN Act filings as evidence the company was threading a legal needle. What is accurate: Multiple independent sources subsequently described departures consistent with normal operational movement and post-acquisition reorganization following 605, not a mass reduction. On WARN, the straightforward reading is that the numbers never hit the filing thresholds. We gave the alternative framing more weight than it deserved. How it surfaced: Additional sources came forward after the original series. Resolution: Self-initiated walkback. iSpot had not responded to us at the time.

004. Marketure, room capacity

Date: March 12, 2026 Subject: Marketure What we got wrong: We described the room as half empty. What is accurate: Marketure moved into a larger space at the venue. The room read as sparse because it was bigger, not because attendance was down. How it surfaced: Self-corrected after the fact. Resolution: Correction plus clarification, with the recommendation to attend restated.

005. Omnicom Investor Day, presenter count and gender composition

Date: March 16, 2026, 3:21 PM MST (22:21 UTC) Status: Pre-publication fix Subject: Omnicom, Investor Day What we had wrong in draft: The draft characterized the Investor Day stage as six presenters, five men and one woman, and questioned the absence of Florian Adamski and Duncan Painter. What is accurate: Nine presenters. John Wren, Daryl Simm, Phil Angelastro, George Manas, Ellen Griffin, Deepthi Prakash, Christine Gambino, Jantzen Bridges, Jacki Kelley. Five of the nine were women. Wren stated in his opening remarks that keeping CEOs off the capabilities presentations was an intentional decision, and explained why on the recording. How it surfaced: Omnicom communications answered the presenter question directly in response to our pre-publication inquiry. Resolution: Diversity section revised and the CEO-absence line held before publication. Right of reply worked as designed. Note: Caught before publication, so not a correction in the strict sense. Logged because the original framing was wrong and the record should show it.

006. Cannes analysis, subject of "The Wrong Promises"

Date: June 25, 2026 Subject: Publicis, Arthur Sadoun, Omnicom, WPP What we got wrong: The Cannes piece drew a line from Sadoun's "The Wrong Promises" film to Omnicom. What is accurate: The film reads as aimed at WPP, not Omnicom. We did not independently confirm the frames in question and attribute that reading to a reader rather than asserting it. How it surfaced: A reader wrote in with the correction. Resolution: Published as an ADOTAT+ follow-up.

007. The Trade Desk timing, self-flagged

Date: July 22, 2026 Status: Self-flagged editorial note, not a factual correction Subject: The Trade Desk What was flagged: Our January call on The Trade Desk was early, and early is the polite word for wrong. Assessment: This is a self-assessment of timing, not a factual error. Logged because we used it publicly.

008. Agentic standards, authority attestation and decision logging

Date: July 30, 2026 Status: Published, correction carried inside the series Subject: IAB Tech Lab, Anthony Katsur, AAMP framework What we got wrong: Our earlier reporting argued that standardized authority attestation and durable agent decision logging sat outside every published framework in the industry. What is accurate: IAB Tech Lab's AAMP framework, per Katsur's written responses to ADOTAT, already includes buyer-side and seller-side agent reference implementations with decision telemetry and configurable guardrails. The accurate and narrower claim: the reference architecture exists inside one body, and no cross-party standard for event schema, retention, portability or audit interface has been agreed. There is still no portable audit trail a buyer, a seller and a platform can all read. How it surfaced: The correction came from the organization we were describing. Resolution: Stated first, at the top of Part II, and flagged in the series front matter. Not buried.

009. Video Advertising Bureau, funding characterization

Date: August 4, 2026 Status: Published Subject: Video Advertising Bureau, Sean Cunningham What we got wrong: The piece described the VAB as "funded in part by Nielsen's competitors." That characterization implied a funding relationship material enough to shape VAB's conduct. What is accurate: Per VAB President and CEO Sean Cunningham, Nielsen competitors account for roughly one percent of VAB's annual revenue and hold no board seats. The board is composed of video sell-side publishers and MVPDs, who are among Nielsen's largest customers. Cunningham also states VAB has never pushed a "Nielsen is dead" narrative and that the board's position is that Nielsen should keep improving at a pace consistent with industry needs. How it surfaced: Cunningham answered a direct question. Resolution: Sentence amended in the original. Dated correction appended. Apology issued to Cunningham, the VAB, and readers.

RUNNING TALLY

Running tally: Fifteen events logged: twelve corrections after publication, one fix caught before publication, one self-flagged editorial note, and one update for a development after publication. Who caught it: The subject or its communications team in four cases, a reader or source in two, and ADOTAT itself in eight.