Leaders

Heidi AndersonCTV/OTT StreamingNewsstorytelling in technologytrust and authenticity in advertisingHiring & Managementadvertising technologycommunity-oriented marketingLawyers Run The WorldMarketing Madnesstransformative power of technologyCRO and CMO rolescommunity and commerce harmonyneighborhood-level advertisingadvertisingscamsNextdoorhyperlocal advertisingpromotionscurationArtificial IntelligenceGamingoperational agilitylocal business supportLeadersbrand narrative developmentmarketinghyperlocal targetingProfilesneighborhood engagementlocal-first approachrevenue and marketing strategy integrationbusiness leadsdigital community buildingaffiliate marketingSpecialsAdtechPerformance MarketingFeaturedDatapersonalization in advertisingMetaverse
Marketing MadnessMarketing Madness
+4+4
Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

Pesach Lattin
Pesach Lattin
LeadersLeaders
+3+3
Drew Stein: Master of the Hadron Helm, Now Steering Experian’s Adtech Ship

Drew Stein: Master of the Hadron Helm, Now Steering Experian’s Adtech Ship

Pesach Lattin
Pesach Lattin
Marketing MadnessMarketing Madness
+3+3
Sam Bloom: Marketing’s Last Sane Man?

Sam Bloom: Marketing’s Last Sane Man?

Pesach Lattin
Pesach Lattin
Marketing MadnessMarketing Madness
+4+4
The AdTech Wizard of Odds: Gareth Holmes on Streaming Ads, Helicopters, and Unleashing Sweden’s Secret Sauce

The AdTech Wizard of Odds: Gareth Holmes on Streaming Ads, Helicopters, and Unleashing Sweden’s Secret Sauce

Pesach Lattin
Pesach Lattin
LeadersLeaders
+3+3
Audience Lists: The Ad World’s New Best Friend and Your Latest Digital Stalker

Audience Lists: The Ad World’s New Best Friend and Your Latest Digital Stalker

Adotat Staff
Adotat Staff
Marketing MadnessMarketing Madness
+4+4
Scott Schiller’s Guide to the Mad World of Media, Advertising, and AdTech – Hold the Jargon, Double the Reality Check

Scott Schiller’s Guide to the Mad World of Media, Advertising, and AdTech – Hold the Jargon, Double the Reality Check

Pesach Lattin
Pesach Lattin
Marketing MadnessMarketing Madness
+4+4
Laurel Rossi on Marketing’s Shiny Distractions, Linear TV’s Last Gasp, and Why the Industry’s All Bark and No Bite

Laurel Rossi on Marketing’s Shiny Distractions, Linear TV’s Last Gasp, and Why the Industry’s All Bark and No Bite

Pesach Lattin
Pesach Lattin
Marketing MadnessMarketing Madness
+5+5
Mark Coleman: The VC Who Tossed the Rulebook (And has a heart)

Mark Coleman: The VC Who Tossed the Rulebook (And has a heart)

Pesach Lattin
Pesach Lattin
LeadersLeaders
+3+3
Why Jonah Goodhart Thinks Your Feelings Matter More Than Clicks

Why Jonah Goodhart Thinks Your Feelings Matter More Than Clicks

Pesach Lattin
Pesach Lattin
LeadersLeaders
+5+5
Ad Tech Survivor: Raj Chauhan’s Escape from the Island of Overengineered Data

Ad Tech Survivor: Raj Chauhan’s Escape from the Island of Overengineered Data

Pesach Lattin
Pesach Lattin
Marketing MadnessMarketing Madness
+3+3
From Pinterest to HoneyBook: Colleen Stauffer’s Wild Ride Through the Marketing Jungle

From Pinterest to HoneyBook: Colleen Stauffer’s Wild Ride Through the Marketing Jungle

Pesach Lattin
Pesach Lattin
LeadersLeaders
+3+3
Data, AI, and Pants: Why Jennifer Jackson Says Only 4% Are Truly Dressed for Succes

Data, AI, and Pants: Why Jennifer Jackson Says Only 4% Are Truly Dressed for Succes

Pesach Lattin
Pesach Lattin