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Featured

Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming’s Big Lie: The Future of TV Is Already Broke

Jan 7, 2025

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7 min read

When Ad Titans Tango: Omnicom and IPG’s $25 Billion Waltz to Dominance

When Ad Titans Tango: Omnicom and IPG’s $25 Billion Waltz to Dominance

Dec 9, 2024

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12 min read

Mobile Web Ads: The Walking Dead of Digital Marketing

Mobile Web Ads: The Walking Dead of Digital Marketing

Dec 3, 2024

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12 min read

The Ad Tech Racket: How The Trade Desk is Taxing Your Campaigns Into Oblivion

The Ad Tech Racket: How The Trade Desk is Taxing Your Campaigns Into Oblivion

Nov 21, 2024

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8 min read

PubMatic Bets Big on Elon’s X: Bold Innovation or PR Suicide?

PubMatic Bets Big on Elon’s X: Bold Innovation or PR Suicide?

Nov 20, 2024

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5 min read

Zeta Global: AI Hype, Data Breaches, and Damage Control

Zeta Global: AI Hype, Data Breaches, and Damage Control

Nov 18, 2024

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5 min read

Catalina Salazar: The #martech Dynamo Turning Wolt Into a Retail Media Juggernaut

Catalina Salazar: The #martech Dynamo Turning Wolt Into a Retail Media Juggernaut

Nov 14, 2024

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6 min read

Scope3 and Adloox Just Crashed IAS and DoubleVerify’s Party—And They Brought Green Receipts

Scope3 and Adloox Just Crashed IAS and DoubleVerify’s Party—And They Brought Green Receipts

Nov 8, 2024

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5 min read

Sweet Dreams and Sour Deals: How White-Noise Apps Are Playing Advertisers

Sweet Dreams and Sour Deals: How White-Noise Apps Are Playing Advertisers

Nov 5, 2024

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4 min read

From Mad Men to Mad Brands: Unpacking the Great Ad Spend Shake-Up

From Mad Men to Mad Brands: Unpacking the Great Ad Spend Shake-Up

Oct 31, 2024

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16 min read

From Blockbuster to Bust: Netflix’s AAA Game Studio Shuts Down

From Blockbuster to Bust: Netflix’s AAA Game Studio Shuts Down

Oct 23, 2024

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5 min read

The Art of Empowerment: Stacy Bohrer’s Blueprint for a Better Ad Ecosystem

The Art of Empowerment: Stacy Bohrer’s Blueprint for a Better Ad Ecosystem

Oct 7, 2024

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13 min read

How Google’s 20% Cut Is Like Paying for a Penthouse and Getting a Broom Closet

How Google’s 20% Cut Is Like Paying for a Penthouse and Getting a Broom Closet

Oct 1, 2024

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11 min read

Nevada Senate Showdown: How CTV is About to Shake Things Up in the Silver State

Nevada Senate Showdown: How CTV is About to Shake Things Up in the Silver State

Aug 21, 2024

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5 min read

How Elon Musk is Rewriting ‘The Communist Manifesto’

How Elon Musk is Rewriting ‘The Communist Manifesto’

Jul 12, 2024

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7 min read

From ESPN to Clickbait: The Trade Desk’s Curated List of Digital Darlings

From ESPN to Clickbait: The Trade Desk’s Curated List of Digital Darlings

Jun 20, 2024

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6 min read

Musk at Cannes: AI Annihilation, Free Speech Crusades, and Ad Begging

Musk at Cannes: AI Annihilation, Free Speech Crusades, and Ad Begging

Jun 19, 2024

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11 min read

Knitting Grandmas to Ad Dollars: Reddit’s Big Boy Pants Moment

Knitting Grandmas to Ad Dollars: Reddit’s Big Boy Pants Moment

Jun 11, 2024

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8 min read

Netflix and EDO: Turning Viewers into Ad Responders

Netflix and EDO: Turning Viewers into Ad Responders

May 17, 2024

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7 min read

Colossus SSP vs. Adalytics: Who’s Bluffing in this Legal Circus?

Colossus SSP vs. Adalytics: Who’s Bluffing in this Legal Circus?

May 16, 2024

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11 min read

Amazon’s Upfront: One Funnel to Rule Them All

Amazon’s Upfront: One Funnel to Rule Them All

May 15, 2024

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9 min read

Colossus SSP: The Dark Lord of Programmatic Advertising?

Colossus SSP: The Dark Lord of Programmatic Advertising?

May 10, 2024

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8 min read

Apocalypse: An Ad Agency’s Guide to Not Getting Replaced by a Chatbot

Apocalypse: An Ad Agency’s Guide to Not Getting Replaced by a Chatbot

Apr 18, 2024

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14 min read

Is Adalytics the Robin Hood of Adtech or Just Another Merry Man? Industry Insiders Weigh In

Is Adalytics the Robin Hood of Adtech or Just Another Merry Man? Industry Insiders Weigh In

Apr 18, 2024

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10 min read

Hyundai Takes a Stand: Withdrawing Ads from X Amid Hate Speech Controversy

Hyundai Takes a Stand: Withdrawing Ads from X Amid Hate Speech Controversy

Apr 17, 2024

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4 min read

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