Jul 3, 2025
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13 min read
Because retail doesn’t need more dashboards. It needs duct tape, a nervous system, and someone who actually returns calls.
Jul 2, 2025
2 min read
How Adland Got Drunk on AI, Got Caught Faking It, and Still Tried to Sell You a Webinar
As SSPs shrink and vertical stacks take over, Magnite may be too big to grow—but not too big to flip.
Jul 1, 2025
IntentIQ has gone from scrappy disruptor to full-on gatekeeper.
12 min read
Plot twist: Your vendor's vendor is your agency's side hustle.
Jun 30, 2025
1 min read
Spoiler: Your “platform” is just a prettied-up pipe with data.
4 min read
Alliant isn’t merely acquiring AnalyticsIQ—they’re essentially buying a PhD in consumer psychology
11 min read
From Dial-Up to DSP Dominance: What Building a $2B Adtech Company Taught One Man About Burnout, BS, and Broken Metrics.
Jun 29, 2025
7 min read
Caution: May Enter AdTech Believing It’s a Meritocracy.
