Dec 23, 2025
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17 min read
Experts and investors finally admit what the industry has avoided for years: AI in advertising still can’t prove it works.
10 min read
Why “Sitting on Top Of” Is the Most Expensive Lie in Agentic Advertising
Dec 22, 2025
19 min read
The Future Everyone Sees Coming and No One Wants to Name
And the industry is still acting like this is a UX tweak instead of a loss of sovereignty
Dec 21, 2025
6 min read
Transparency as a Decor Choice
Dec 20, 2025
What We Learned This Year (And What We Pretended Not to Notice)
Dec 19, 2025
12 min read
Or: How an Industry That Loves “Transparency” Reacts When It Actually Sees Some
AI pipe dreams, data drama, and desperate execs — just another week in adland.
Dec 18, 2025
25 min read
A Smart Company, a Coherent Strategy, and a Market That Has Shifted the Rules
