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ADOTAT: Happy Thanksgiving (Yes, Tomorrow. You’re Fine.)

Nov 26, 2025

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5 min read

ADOTAT: Happy Thanksgiving (Yes, Tomorrow. You’re Fine.)

A Personal Note From Someone Who Has Seen This Industry Up Close

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
Did You Miss the Story Everyone Is Talking About

Nov 25, 2025

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15 min read

Did You Miss the Story Everyone Is Talking About

Why Jeff Green and the Trade Desk is Making Agencies Nervous.

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
Why Everyone Suddenly Thinks Amazon DSP Is Beating The Trade Desk

Nov 25, 2025

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20 min read

Why Everyone Suddenly Thinks Amazon DSP Is Beating The Trade Desk

The Amazon’s First-Party Data: The Built-In Advantage Everyone Hates Admitting

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
Dave Madden: Rebooting Cloud Gaming Advertising

Nov 24, 2025

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29 min read

Dave Madden: Rebooting Cloud Gaming Advertising

LAN Isn't Dead -- It Just Evolved.

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
WEEKLY REVIEW: The Trade Desk’s existential crisis, Publicis vs. Omnicom accounting beef, Google’s privacy kill switch, Agentio’s creator automation hype, M&A madness, and Rokt’s IPO thirst

Nov 21, 2025

•

12 min read

WEEKLY REVIEW: The Trade Desk’s existential crisis, Publicis vs. Omnicom accounting beef, Google’s privacy kill switch, Agentio’s creator automation hype, M&A madness, and Rokt’s IPO thirst

Welcome to the Madtech Thunderdome: DSP Turf Wars, Privacy Theater, and the Creator Economy’s New Algorithm Overlords

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
WEEKLY REVIEW: The Trade Desk’s existential crisis, Publicis vs. Omnicom accounting beef, Google’s privacy kill switch, Agentio’s creator automation hype, M&A madness, and Rokt’s IPO thirst

Nov 21, 2025

•

12 min read

WEEKLY REVIEW: The Trade Desk’s existential crisis, Publicis vs. Omnicom accounting beef, Google’s privacy kill switch, Agentio’s creator automation hype, M&A madness, and Rokt’s IPO thirst

Welcome to the Madtech Thunderdome: DSP Turf Wars, Privacy Theater, and the Creator Economy’s New Algorithm Overlords

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
Why Jeff Green and The Trade Desk Are Making Agencies Nervous

Nov 20, 2025

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15 min read

Why Jeff Green and The Trade Desk Are Making Agencies Nervous

The DSP Panic Chronicle: How Jeff Green Broke the Quiet Part and Amazon Broke the Budget

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
Reality Check: AI’s Proof Problem — And Why the Industry Is Running Out of Excuses

Nov 19, 2025

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17 min read

Reality Check: AI’s Proof Problem — And Why the Industry Is Running Out of Excuses

Experts and investors finally admit what the industry has avoided for years: AI in advertising still can’t prove it works.

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
Agentic Commerce: The New Architecture of How the World Buys, Sells, and Decides

Nov 18, 2025

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7 min read

Agentic Commerce: The New Architecture of How the World Buys, Sells, and Decides

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
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