Dec 26, 2025
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21 min read
Adtech Conferences and the Machinery That Prefers Silence
13 min read
They Are Lying to You. Yes, All of Them.
Dec 24, 2025
14 min read
From “Sitting on Top Of” to Owning the Decision
Dec 23, 2025
17 min read
Experts and investors finally admit what the industry has avoided for years: AI in advertising still can’t prove it works.
10 min read
Why “Sitting on Top Of” Is the Most Expensive Lie in Agentic Advertising
Dec 22, 2025
19 min read
The Future Everyone Sees Coming and No One Wants to Name
And the industry is still acting like this is a UX tweak instead of a loss of sovereignty
Dec 21, 2025
6 min read
Transparency as a Decor Choice
Dec 20, 2025
What We Learned This Year (And What We Pretended Not to Notice)