Archive | ADOTAT

Marketing Madness

May 24, 2024

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4 min read

What the Heck is Federating a Site?

Pesach Lattin

Marketing Madness

The Ad Tech Drama: Colossus, Adalytics, and Augustine Fou

May 23, 2024

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8 min read

The Ad Tech Drama: Colossus, Adalytics, and Augustine Fou

Pesach Lattin

Adtech

May 22, 2024

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8 min read

Selling Adtech in 2024: Shiv Gupta’s Guide to Winning Friends and Influencing Algorithms

Pesach Lattin

CTV/OTT Streaming

Dynamic Video Overlays: Finally, Ads That Don’t Make You Want to Scream

May 21, 2024

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7 min read

Dynamic Video Overlays: Finally, Ads That Don’t Make You Want to Scream

Pesach Lattin

Adtech

How The Trade Desk Became the Ghost in the Marketing Machine

May 21, 2024

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7 min read

How The Trade Desk Became the Ghost in the Marketing Machine

Pesach Lattin

Artificial Intelligence

Welcome to the Brave New World of Call Centers – Now with 99% Less Human Interaction!

May 21, 2024

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5 min read

Welcome to the Brave New World of Call Centers – Now with 99% Less Human Interaction!

Pesach Lattin

Adtech

Retail Media Networks: Still Not Ready for Prime Time (But Huge Potential Looms)

May 21, 2024

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7 min read

Retail Media Networks: Still Not Ready for Prime Time (But Huge Potential Looms)

Pesach Lattin

Leaders

Sucker Punching Clickbait: David Kohl’s Fight for Ad Integrity

May 21, 2024

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12 min read

Sucker Punching Clickbait: David Kohl’s Fight for Ad Integrity

Pesach Lattin

Marketing Madness

Why Your Programmatic Strategy Sucks Without Curation (And How to Fix It)

May 20, 2024

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6 min read

Why Your Programmatic Strategy Sucks Without Curation (And How to Fix It)

Pesach Lattin

What the Heck is Federating a Site?

The Ad Tech Drama: Colossus, Adalytics, and Augustine Fou

Selling Adtech in 2024: Shiv Gupta’s Guide to Winning Friends and Influencing Algorithms

Dynamic Video Overlays: Finally, Ads That Don’t Make You Want to Scream

How The Trade Desk Became the Ghost in the Marketing Machine

Welcome to the Brave New World of Call Centers – Now with 99% Less Human Interaction!

Retail Media Networks: Still Not Ready for Prime Time (But Huge Potential Looms)

Sucker Punching Clickbait: David Kohl’s Fight for Ad Integrity

Why Your Programmatic Strategy Sucks Without Curation (And How to Fix It)

Wireframe