SPECIAL: THE QUESTION NO ONE WANTS TO ASK 🔍 What If Adalytics Is WRONG.

When the watchdog won’t bark for anyone but itself.

🎩 AI Snake Oil and the Great Streaming Grift

Streaming CEOs keep saying "predictive," but it’s mostly just “projective” — as in projecting their fantasies onto broken data.

SPECIAL REPORT: NBCu 🐦 Peacock: The Bird That Won’t Soar, But Refuses to Be Roasted

Burning Cash, Not Feathers—NBCUniversal’s Eternal Stream of Hope

🔨 AI, ROI & WTF: Jay Friedmanv of Goodway Builds Agencies Without Office Coffee

AI, Agency BS & the Myth of Creative Obsolescence

(WEEK IN REVIEW) Where Clean Rooms Are Hot and Trust is Optional

Because you didn’t spend $1.2 million on a DMP to be told it’s “all about clean rooms now.

UID2 — Open-Source or Open Threat?

You say "transparency." I hear "power grab with documentation."

SPECIAL REPORT: SaaS-ing the SSP: Sovrn’s Big Bet on Ending the Adtech Mafia

Publishers: The Cow, The Milk, and the SSP That Stole the Bottle

Omnichannel? More Like Amazonchannel

Jeff Bezos Didn’t Kill Programmatic. He Automated the Murder.

Roku’s Holding the Crown — But Samsung Brought a Knife to the Gunfight

Spoiler: Roku’s still the prom queen, but Samsung just got a glow-up

Kelly Mullan, VP of Amazon DSP, Talks Full-Funnel, First-Party Power Plays, and Why CTV Isn’t Just Another Acronym

SPECIAL REPORT: The House of Mouse’s Ad Addiction: From Fantasyland to Funnel Metrics

Sleeping Beauty Awakens—With an Ad Break

Roku Positioned to Ride Streaming Wave as Wall Street Eyes Profitability and Global Expansion