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Justin Pearse: The Ad Industry Never Actually Died

Mar 25, 2026

•

30 min read

Justin Pearse: The Ad Industry Never Actually Died

The Resilience Paradox Nobody Wants To Examine Too Closely

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
Justin Pearse: The Ad Industry Never Actually Died

Mar 25, 2026

•

30 min read

Justin Pearse: The Ad Industry Never Actually Died

The Resilience Paradox Nobody Wants To Examine Too Closely

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
Jeremy Hlavacek & Why the Open Web Era is Over

Mar 24, 2026

•

27 min read

Jeremy Hlavacek & Why the Open Web Era is Over

Your Kid Already Knows The Internet Is Dead. The Ad Industry Is The Last To Find Out.

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
The Turbocharger Problem: Why AI Is Making Bad Marketing Faster and Dumber (2)

Mar 23, 2026

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32 min read

The Turbocharger Problem: Why AI Is Making Bad Marketing Faster and Dumber (2)

Matt Spiegel is here to explain how the trick works.

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
The Turbocharger Problem: Why AI Is Making Bad Marketing Faster and Dumber

Mar 23, 2026

•

32 min read

The Turbocharger Problem: Why AI Is Making Bad Marketing Faster and Dumber

Matt Spiegel is here to explain how the trick works.

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
ADOTAT Weekly: The Great Transparency Racket: Everyone’s Watching, No One’s Telling The Truth (1)
LockSimple

Mar 20, 2026

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19 min read

ADOTAT Weekly: The Great Transparency Racket: Everyone’s Watching, No One’s Telling The Truth (1)

Agencies Discover “Acting In Your Client’s Interest” Is Bad For Margins

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
ADOTAT Weekly: The Great Transparency Racket: Everyone’s Watching, No One’s Telling The Truth

Mar 20, 2026

•

19 min read

ADOTAT Weekly: The Great Transparency Racket: Everyone’s Watching, No One’s Telling The Truth

Agencies Discover “Acting In Your Client’s Interest” Is Bad For Margins

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
Publicis vs. The Trade Desk: Nobody's Clean

Mar 19, 2026

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29 min read

Publicis vs. The Trade Desk: Nobody's Clean

The World's Biggest Ad Agency Just Declared War, and They're Smiling While They Do It

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
TV's Outcome Layer: How EDO Inc. Became the Most Important Company in TV Advertising You've Never Heard Of

Mar 19, 2026

•

28 min read

TV's Outcome Layer: How EDO Inc. Became the Most Important Company in TV Advertising You've Never Heard Of

"Outcomes" Is The Most Abused Word In TV Advertising. Here's Who Actually Means It.

Pesach Lattin (ADOTAT)
Pesach Lattin (ADOTAT)
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