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REPORT: 📺 CTV’s Great Mirage: How the Streaming Ad Economy Became a Billion-Dollar Fraud Playground
CTV has become a digital hall of mirrors, where zombie impressions roam freely, Made-for-Advertising (MFA) channels impersonate real content, and your precious media dollars are quietly being siphoned into what one agency buyer called "the most polite grift in advertising history."

Pesach Lattin (ADOTAT)