Jul 15, 2025
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15 min read
Hashed, Masked, and Still Tracked
Jul 14, 2025
13 min read
One man’s crusade against privacy theater, metric delusion, and the industry’s collective fear of knowing the truth.
Jul 13, 2025
7 min read
How Marketing Became a Numbers Game With No Scoreboard
Jul 11, 2025
17 min read
🚨 Publicis Is Winning Everything — And Flexing Its French Data Muscles
Jul 10, 2025
6 min read
The Scandal That Shattered the Champagne Bubble
24 min read
Inside the Overfunded Theater of AI Agents, Where Macros Dress Up as CMOs and Everyone Pretends It’s Fine
Jul 9, 2025
14 min read
The Collapse of the Middle: When ‘Optimized at Scale’ Meant Losing Money Faster, but Smarter
AI
Jul 8, 2025
No, the Robots Aren’t Replacing You—They Just Got Promoted First
Jul 7, 2025
2 min read
We created a tsunami of ad inventory—and forgot to invite the advertisers.