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Dec 10, 2025
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27 min read
Chris Kane keeps telling the truth. The rest of the industry keeps pretending not to hear the lyrics.
Dec 9, 2025
15 min read
The Operator vs. The Evangelist: AdTech’s Talent Problem, Explained by Jeffrey Hirsch
Dec 8, 2025
19 min read
Inside the Depth Strategy: How Quantum Path’s Focus Threatens the Entire Ad-Tech Stack
Dec 5, 2025
Where Big Tech forgets its own contracts, holding companies eat their ancestors, SSPs chase “quality” like it’s a lost relic, Temu raids your phone, and the IAB swears an API can cure existential rot.
Dec 4, 2025
18 min read
The Take-Rate Fixation: Comfort Food for People Afraid of the Real Story
Dec 3, 2025
25 min read
Why Everyone Suddenly Pretends They Always Cared About Results
Dec 2, 2025
Leaked Memos, Quiet Moves, and the New War for Converged TV
Dec 1, 2025
24 min read
And Why Pontiac Might Be the First One That Actually Works
Nov 28, 2025
9 min read
The Strategic Divide: Deterministic vs. Probabilistic Identity
