Nov 4, 2025
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11 min read
ID5 just bought TrueData, and the press release wants you to believe it’s a global power play.
32 min read
Amazon’s Advantage Isn’t Tech — It’s Omniscience
Nov 3, 2025
27 min read
Attention is the new fuel, and Uber’s Custom AU is the meter running.
35 min read
The Magician Who Broke Adtech’s Spell
Nov 2, 2025
7 min read
You’re Doing It Wrong
Oct 31, 2025
Breakfast at the End of the Internet: How Manhattan’s Publishers Are Trying to Outrun Extinction with Pastries and PowerPoint
9 min read
Rembrand’s “AI” Isn’t for Advertisers—It’s for The Trade Desk’s M&A Team
Oct 30, 2025
26 min read
The Future Is Apparently for Sale (Again)
Oct 29, 2025
RIP: The Buzzword That Thinks It’s a Revolution
