SPECIAL REPORT: Intent IQ Wants to Reinvent Identity

But It’s Really About the Patents 🏛️💰

The Trade Desk Just Declared War on Your TV’s Home Screen

Beyond Viewability: How Attention Metrics Are Reshaping Media and Mobile Advertising

🐺 Publishers: The Favorite Meal at Adtech’s All-You-Can-Eat Buffet

The Sheep Keep Coming Back to the Slaughterhouse

The Glorious Middle Finger to Scale

Why “No” is the New Power Play

Ad Tech’s Midlife Crisis: Servers Rebel, Netflix Goes Full Walled Garden, and Oracle Babysits TikTok

Browsers, Walled Gardens, and Carbon Guilt Trips—Just Another Week in the Circus

The Circus is on Fire, and Sam & Carl Brought Marshmallows

Sam Bloom vs. Carl Fremont

SPECIAL REPORT: The AI Kool-Aid Machine is in Full Swing

(and the Hangover Will Be Brutal)

🤖 Richard Howe Was Doing AI Before It Was Cool

Here’s What He Just Schooled Me On