Archive | ADOTAT Newsletter - Adtech, Marketing and Media

ADOTAT Newsletter - Adtech, Marketing and Media
Archive
Page 26

Archive

NewsNews

+1+1

From HubSpot to Zappi: Nataly Kelly’s Global Odyssey

Pesach Lattin

Marketing MadnessMarketing Madness

+2+2

Media Buyers, Wake Up: Laziness is Not a Strategy

Pesach Lattin

CTV/OTT StreamingCTV/OTT Streaming

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ROAS Revolution: How CTV is Redefining Ad Spend Efficiency!

Pesach Lattin

NewsNews

+4+4

WTF is Wrong with Us? The Great Data-Driven Dystopia Debacle

Pesach Lattin

SpecialsSpecials

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Five Ways Bid Duplication Mirrors HBO’s Succession

Pesach Lattin

AdtechAdtech

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Twice the Bids, Twice the Trouble: A Programmatic Advertising Farce

Pesach Lattin

SpecialsSpecials

+2+2

Surviving the AdTech Sietch: Lessons Learned from the Fremen of Dune

Pesach Lattin

Marketing MadnessMarketing Madness

+3+3

Tech Titans on the Turf: The Trade Desk’s Offensive Against Google

Pesach Lattin

Hiring & ManagementHiring & Management

+3+3

Survivor: Adtech Edition. Layoffs, AI, and the Quest for Relevance

Pesach Lattin

CTV/OTT StreamingCTV/OTT Streaming

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The Attention Alchemist: How Yan Liu is Redefining TV’s Golden Metric

Pesach Lattin

NewsNews

+3+3

No Cookie Left Behind: The Great Chrome Deprecation Debacle

Pesach Lattin

AdtechAdtech

Cutting Through Chaos: AdTech’s Lean, Mean Cost-Cutting Crusade

Pesach Lattin

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