Archive | ADOTAT Newsletter - Adtech, Marketing and Media

ADOTAT Newsletter - Adtech, Marketing and Media
Archive
Page 12

Archive

CTV/OTT StreamingCTV/OTT Streaming

+4+4

Why Programmatic CTV Still Feels Like a Fyre Festival for Advertisers

Pesach Lattin

AdtechAdtech

The TVOS Wars: Roku’s Reign, Rivalries, and the Art of Losing Grip on Your Own Kingdom

Pesach Lattin

CTV/OTT StreamingCTV/OTT Streaming

+2+2

EXCLUSIVE: Why SambaTV is Buying Semasio

Adotat Staff

Marketing MadnessMarketing Madness

Gary V’s Ten Commandments for the Attention Economy (Thou Shalt Day Trade Thy Audience)

Pesach Lattin

CTV/OTT StreamingCTV/OTT Streaming

+3+3

Sprinkling Fairy Dust on CTV Ads: When Artificial Intelligence Meets Artificial Results

Pesach Lattin

CTV/OTT StreamingCTV/OTT Streaming

+1+1

Alphabet Soup Streaming: Evan Shapiro’s Recipe for Acronym Detox

Pesach Lattin

Marketing MadnessMarketing Madness

+4+4

Laurel Rossi on Marketing’s Shiny Distractions, Linear TV’s Last Gasp, and Why the Industry’s All Bark and No Bite

Pesach Lattin

Marketing MadnessMarketing Madness

+5+5

Mark Coleman: The VC Who Tossed the Rulebook (And has a heart)

Pesach Lattin

AdtechAdtech

+1+1

AdTech’s Great Purge: The Last Stand of the Bloat Masters

Pesach Lattin

CTV/OTT StreamingCTV/OTT Streaming

+4+4

Curation Haters Gonna Hate: But It’s Still the Only Thing Keeping Your Ads Clean

Pesach Lattin

NewsNews

+4+4

From Blockbuster to Bust: Netflix’s AAA Game Studio Shuts Down

Pesach Lattin

SpecialsSpecials

+2+2

Why Your Brand Feels Like a Cheap Date: All Flash, No Substance in the World of Performance Marketing

Pesach Lattin

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