Programmatic Fairy Tales: When DSPs Claim Disney but Deliver Gas Station Ads

From Magic Kingdom to Mystery Meat: Programmatic’s Bait-and-Switch Adventures

Jenga with My Health: Reflections, Rants, and Life’s Lazy Demolition Crew

How Ehlers-Danlos, Leadership Lessons, and a Coffee with Rishad Tobaccowala Changed My View on Everything.

Week in Review: Trump, TikTok, Trade Desk, and the Contextual Comeback

Trump, TikTok, and Trade Wars: Dancing on the Edge of a Ban

Consolidation Nation: The Ad Industry is Eating Itself Alive in 2025

Merger Mania: The Ad Industry’s Desperate Rush to Survive

Special Report: The What's of TikTok

Siloed Streaming Is a Boomer Problem

Gen Z Streams, Shops, and Socializes in One Swipe.

The Behemoth of YouTube: A New Gospel for Diverse Voices

If you want to understand the future of advertising—or maybe the present we’ve already missed—look to YouTube

SPECIAL: COMSCORE 2025 State of Programmatic Report: A Full Breakdown

Analysis for Paid Subscribers Only

Smoke, Mirrors, and Clickbait: The 10 Biggest Lies Adtech Wants You to Believe

Because who needs truth when you have “synergy”?

Shop, Stream, Repeat: How Your TV Became Your New Mall

From Binge-Watching to Impulse-Buying: Streaming's New Hustle

Assemble! Knights of Truth—Lou Paskalis Wields Media Ethics Like a Broadsword

Saving facts from clickbait, one headline at a time.

AdTech’s Greatest Trick? Making Ads You Don’t Hate

How Relevance and Context Changed the Game